Exit links are the links that you input into your survey platform in order for the panelists to get sent back to us.
This is how we count the status of the panelists that we send into your survey. There are three sets of exit links that must be implemented: Completes, Disqualifications, and Over Quotas.
They generally look like these:
The completes exit link contains 3 parameters: rst, psid, and basic.
The rst parameter tells us if the panelist completed the survey.
The psid parameter is the unique session ID we use to identify panelists within a survey.
The basic parameter is project specific and will change with every project you create.
This Disqualification and Over Quota exit links contain the rst parameter that tells us the status of the panelists’ transaction and the psid parameter, which we use to identify panelists.